How Brands Are Working with the Music Industry in the Digital AgePosted by Jonathan Southall on October 25th, 2010 – 4 Comments
The Digital Music Forum West, Los Angeles, (Oct 6-7, 2010) brought together a blend of music labels, app and mobile developers, advertisers, services, and business leaders for two days of sometimes very heated debates about what is and is not working in digital music. Highlights included keynote presenter Rick Alden, Founder and CEO of Skullcandy, who told the story of starting this audio company in his basement and how he has focused on the skateboard/snowboard community.
7digital’s VP of North America Vickie Nauman joined the panel to discuss how brands and music can effectively collaborate in the digital space.
How Brands Are Working with the Music Industry in the Digital Age
Claes Loberg, CEO, Guvera
Adam Wolf, Senior Creative Director, pigFACTORY Music, USA
Jeff Bronikowski, Head of Music, Yahoo!
Tim Scanlin, CEO & Founder, Brandracket & BrandsForBands
Vickie Nauman, VP, North America, 7digital
Moderator: Syd Schwartz, Founder & CEO, Linchpin Dig
Event website: http://www.digitalmusicforum.com/west/