7digital and RIM Strike a Chord with Music Store on the BlackBerry PlayBook
Posted by alexcorradi on March 9th, 2011 – 26 CommentsLondon, UK and Waterloo, ON – Research In Motion (RIM) (NASDAQ: RIMM; TSX: RIM) and 7digital today announced that the 7digital Music Store will come pre-installed* on the BlackBerry® PlayBook™.
The 7digital Music Store will give BlackBerry PlayBook users access to 7digital’s catalogue of over 13 million high quality (320kbps) MP3s. BlackBerry PlayBook users will be able to search for tracks, albums and artists and preview tracks before making a purchase. Users can also discover new music through 7digital’s recommendation technology. Prices for BlackBerry PlayBook users will match the prices on 7digital.com, with individual tracks and albums priced in a customer’s local currency.
Ben Drury, CEO 7digital comments, “We’re really excited to be working with RIM to bring the 7digital experience to the BlackBerry PlayBook. RIM has created an incredible tablet with premium multimedia features and together we are delivering a truly exceptional music experience for mobile users, offering content that is extremely easy to discover, purchase and use.
“We currently have the largest international footprint of any MP3 digital music seller and we look forward to expanding our business with RIM throughout the year.”
“The 7digital Music Store is a perfect complement to the high-performance BlackBerry PlayBook, providing users with fast searches and downloads, and a slick interface that makes it very easy to discover, purchase and enjoy music,” said Alistair Mitchell, Vice President, BBM Platform & Integrated Services. “We are thrilled to be working with 7digital to provide BlackBerry PlayBook users with access to an amazing catalog of 13 million tracks.”
The BlackBerry PlayBook tablet running the 7digital Music Store application will be previewed this week at the South by South West conference in Austin, Texas.
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