7digital is powering MP3 downloads and access to a full catalog of major label and independent music in T Mobile’s digital storefront, the T-Mobile Mall, accessible on phones at store.t-mobile.com. T-Mobile Mall MP3s, as powered by 7digital, includes the following features:
• Millions of songs available from all four major labels (Sony, Universal,
Warner, and EMI) and dozens of independent labels
• Browse top albums and tracks, new releases and various genres
• High-quality MP3s
• Download high audio quality, DRM-free tracks and albums directly to
device with an option to buy now and download later to the device or
to another computer
“T-Mobile is a significant new partner for 7digital’s global business and we are very pleased to make available a full catalog of songs from all four major labels and leading independent labels to millions of T Mobile customers,” comments Vickie Nauman, Vice President North America for 7digital.
Through the use of 7digital’s platform, T-Mobile customers will have an optimized music experience in the browser and on devices. The full track music store was built using 7digital’s Application Programming Interface (API), designed to simplify the integration of music download sales into third party efforts.
“Music discovery is increasingly important for our customers, especially with the phenomenal growth of smartphones, and the T-Mobile Mall gives our customers a simple way to make music purchases so songs can be enjoyed directly on their phone or other connected devices,” said Torrie Dorrell, Vice President of Applications, Content and Games at T-Mobile USA.
The 7digital platform consists of a suite of global music rights and technology features, which are made available to partners through 7digital’s API. The API provides third parties with a simpler way to leverage fully licensed music to create a customized, best-in-class front-end experience.